Rocky Taylor campaign goes global

8 August 2011

Rocky Taylor’s death defying leap at Battersea has helped spread the legacy message to millions of people around the world, reaching as far as China and Vietnam.

Rocky’s first live stunt attracted media coverage across the UK, as the stunt was shown live on Sky News and several times throughout the day on ITV London News.

The campaign was featured on an abundance of radio shows including TalkSport, BBC Radio 2, BBC World Service, BBC Three Counties, BBC Surrey and Sussex, BBC Birmingham, Christian Radio and Central FM Scotland .

Numerous major online news outlets including Daily Mail, The Telegraph, Sky , The Sun, Heart FM, GQ, Capital FM, YouTube and ITN also covered the story, which also made an appearance in several newspapers including the Sunday Times, the Sun, Wandsworth Guardian, Surrey Comet, and other London and Southern England regional newspapers.

And Rocky didn’t just dominate the headlines in the UK, the campaign also made it across the globe, with coverage in Thailand, Vietnam, China and Hungary. A 15 minute feature is also due to be aired on German channel RTF in the coming weeks.

If you missed Rocky’s stunt on Tuesday, which was screened live on Facebook, you can watch the highlights on YouTube.