Our impact

Since launching in 2000 we've helped to grow the legacy market to protect and improve market share for our member charities.

Our strategy
Our strategy
Our vision is a future where everyone across the UK is inspired and empowered to leave the world better and stronger by remembering the charities they care about in their Will.

Our ambitious strategy sets out a clear programme of work for the next five years to grow legacy giving across the UK and strengthen the environment that enables charitable gifts in Wills.

We aim to do this by focusing on four strategic priorities:

1. Inspiring the UK public to leave a charitable legacy

2. Embedding legacy giving across Will-writing and estate planning

 

3. Influencing government and decision-makers to protect and nurture the future of charitable legacies

4. Equipping and enabling our members to maximise their legacy fundraising

Find out how we measure progress against these priorities in our 2026-2030 Strategic Priorities plan.

Measurable impact 

By working together, we've seen a sustained increase in the number of people who include a charitable gift in their Will, from 14% in 2013 to 22% in 2025.

See our latest Impact Report

Speaking out for our members

In the UK, we have one of the most favourable environments for charitable legacies worldwide. We work hard to ensure that remains the case.

We are proud to have been instrumental in protecting the current fiscal incentives for legacy giving, securing support from Government to address probate delays that stemmed the flow of legacy income, shaping best practice standards for legacy fundraising, challenging Scottish government to address the barriers to a notification scheme for Scottish Wills, and more.

Read more (members only)

Building a network of legacy advocates

We work with over 950 solicitor firms, Will-writers, wealth advisers, estate planners and partners to create network of legacy giving advocates.

Find out more about our work with professional advisers here

Join us

By pooling our resources and working together we can change the course of legacy giving nationwide. 

Join us